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Horse Racing Industry Takes Off in China.

Posted by on Nov 24th, 2010 and filed under New Products. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Breeders Cup

Breeders Cup

With over 1.4 billion residents, China will soon open its doors to world class Horse Racing.
The last six Breeders’ Cup races, a simulcast that began at 3:10 a.m. local time on the other side of the planet, produced a total handle of about $38.4 million in Hong Kong dollars — roughly $5 million in American currency despite the inconvenient hour. On a typical day at Happy Valley or Sha Tin, more money is risked on every race than is wagered on an entire Saturday program at Saratoga, the American gold standard. A crowd of 100,000 at Tokyo Race Course is no more than business as usual.

Asian countries appear to love to gamble, and a sleeping giant is about hear an alarm clock in the Orient. Exactly what this arousal of a behemoth means to racing on a global scale is not yet fully clear, but is most assuredly important. The times, they are a-changin’.

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